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Preferred Services:
UNRIVALLED GLOBAL SALES

Sales Presence
Preferred Hotel Group provides unparalleled sales support through our team of nearly 50 dedicated sales professionals located in 28 offices around the world.
Strong relationships in all market segments – leisure, corporate, and group – create substantial opportunities for member hotels.

For example, the group sales team generates an average of 2,000 leads every month and the corporate sales team manages over 300 major negotiated corporate accounts worldwide. We work closely with the best leisure agents in every region and organizations like Virtuoso®, Signature Travel Network, Ensemble Travel®, and American Express® Fine Hotels & Resorts.

Capturing the Corporate Market
All member hotels have access to Lanyon™, the premier automated tool for managing and maximizing the corporate RFP process. Through our online member portal, hotels are provided with proprietary sales and contact data on hundreds of managed corporate accounts, travel agents and tour operators.

Travel Management Companies (TMC s)
Brand-level partnerships with American Express Travel, BCD, HRG and Carlson Wagonlit create invaluable opportunities for our members including GDS biasing, joint marketing initiatives and TMC office access for sales calls.

Group Sales
Preferred Hotel Group also maintains official partnerships with key corporate accounts placing groups and meeting business such as GSK and Wyeth.  These partnerships give our hotels access to planners and priority receipt of RFPs from theses sought after organizations.

As a whole, our Group Sales team placed over $28m of business with our hotels last year through personal contact but also through our Group Lead Share System™. This system is integrated on the desktops of over 150 meeting planners for requirement matching and direct communication with hotels.

Global Sales
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